Electronic Shelf Labels and Smart Shelves – Smart Price Tags & Smart Shelf Solutions
In the fast-paced world of modern retail, precision, flexibility and speed of information updates are essential to staying competitive. Dasoft Technologies’ Electronic Shelf Labels (ESL) and Smart Shelf systems meet these needs by combining sleek design with cuttingedge technology and reliable performance.
Our solutions enable instant updates of prices, product details and promotional content directly from a central system. Regardless of how many products or locations are involved, updates are applied in real time– error-free and without physical intervention. Smart Price Tags and Smart Shelf represent the future of retail by eliminating paper labels, reducing operational costs and streamlining store operations.
Seamless integration with ERP and POS systems gives you full control over pricing policies, while process automation lets you focus on business growth instead of manual updates. It’s a perfect fit for both single-location stores and large-scale retail networks.
Where Do Electronic Shelf Labels Work Best?
Dasoft’s ESL solutions are ideal across various market sectors – anywhere rapid updates, precise information presentation and modern aesthetics are required. Thanks to their versatility, these systems can be deployed in traditional stores as well as in more specialized environments such as laboratories or wholesale facilities.
Retail Stores
Electronic shelf labels enable fast responses to price changes, seasonal promotions and loyalty campaigns. In grocery, fashion, cosmetics and electronics stores, they offer not only convenience, but also visual appeal– improving the shopping experience and eliminating human error.
Large-Format Stores & Retail Chains
In high-volume environments where updating thousands of products is a logistical challenge, our systems ensure pricing consistency and instant synchronization with your sales platform. Pricing management becomes simple, secure and efficient.
Petrol stations with shops on offer
Electronic price labels improve the management of dynamic prices for food products, snacks and car accessories. Combined with loyalty systems, they enable easy implementation of discounts and promotions for regular customers.
Pharmacies & Drugstores
In the pharmaceutical sector, where precision is crucial, ESLs can show not only prices, but also dosage, ingredients and expiration dates. This reduces the risk of errors and improves communication clarity with customers.
Electronics and home appliance shops
Electronic price labels help to manage promotions and compare features and technical specifications of equipment. Combined with inventory management systems, they enable information on stock availability or instalment options to be displayed.
Sports and automotive shops
In shops offering a wide range of sports equipment and car parts, ESL labels make it possible to present not only the price, but also additional information about the product, such as compatibility, recommended use or current discounts.
DIY and garden centres
In the DIY industry, electronic labels eliminate the problem of manually exchanging prices among thousands of products, make it easier to manage promotions and help customers quickly find the building materials or plants they are looking for.
Warehouses & Logistics Centers
Electronic shelf and rack labels support warehouse management, streamline order picking and help organize inventory space. Updates happen dynamically with no need for reprinting paper labels.
Boutiques and clothing shops
In the fashion industry, prices often change in line with seasonal sales, promotions or loyalty programmes. Electronic price labels (ESLs) allow for instant price adjustments on all products, eliminating the need to manually change tags. In addition, they can display information about available sizes or materials, making it easier for customers to choose.
Furniture and decorative salons
In furniture and home furnishing shops, prices often depend on product configuration, material or availability. Electronic price lists make it possible to display current prices, information on promotions and detailed product data, e.g. dimensions, available colours or transport and assembly options.
Why Invest in Electronic Shelf Labels?
Implementing ESLs is a step toward modern, automated price and product information management. It’s also a cost-effective solution, that enhances customer service quality and eliminates the errors associated with manual labeling.
By integrating with sales systems, electronic labels allow for real-time data updates– whether in a single store or across your entire network. This saves time and paper, improves brand perception and signals a commitment to innovation and operational excellence
React Quickly to Market Changes
Save Time and Resources
Ensure Data Accuracy
Enhance Aesthetics and Clarity
Real-Time Content Management with the Illusion® System – Full Control Over Your Message
Illusion® is an advanced platform developed by Dasoft Technologies that enables centralized, convenient management of content displayed across Digital Signage screens – whether in a single location or an extensive, multi-site network. With Illusion®, every update, modification, or information campaign can be launched instantly, with no need for physical access to the devices.
This comprehensive tool is designed for companies and institutions seeking to manage visual communications professionally, respond dynamically to changing needs, and precisely tailor messages to their target audience and context.
Centralized Control
Publish and update content across multiple screens – in various branches, cities, or even countries – without the need for local maintenance. Save time, eliminate errors, and ensure consistent messaging across your entire network.
Flexible Real-Time Response
Adapt your messaging to current events, time of day, season, or emergency situations. Making changes takes just moments, giving you full control over what your audience sees in real time.
Audience-Specific Content
Create tailored messages for different customer groups, locations or time zones. Personalization drives engagement and improves the overall effectiveness of your communication strategy.
User-Friendly Interface
With an intuitive user interface, managing content doesn’t require technical expertise. Any team member can take over the task – no need to involve your IT department.
Built-In Analytics
Track campaign performance and make data-driven decisions. Illusion® allows you to monitor which messages work best, when and where – helping you fine-tune your communication strategy for maximum impact. Illusion® is a scalable and reliable solution, that evolves with your business – delivering measurable value at every stage of the customer journey.
We have implemented the system to these companies, among others.
Electronic Labels as Part of Your Omnichannel Strategy
Today’s consumer moves fluidly between online and offline channels. ESLs are a key element of an effective omnichannel strategy– enabling consistent messaging across physical and digital touchpoints, supporting loyalty programs and powering integrated promotions.
ESLs can be connected to mobile apps, CRM systems and Click & Collect solutions. This gives customers access to consistent product information, no matter how they shop. It’s also a valuable tool for communication personalization and better understanding of shopper behavior.
E-Commerce Synchronization
Customer Behavior Analytics
Support for Mobile Sales
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Smart Shelf – The Intelligent Shelf that Knows What You Need
Smart Shelf goes beyond pricing– it’s an intelligent solution that tracks product movement and delivers real-time insights. It monitors stock levels, detects out-of-stock items and identifies which products attract the most attention. It’s an indispensable tool in modern retail environments– helping improve display efficiency and minimize losses due to empty shelves.
Smart Shelf can integrate with video surveillance systems, the Illusion® platform and POS systems providing a complete real-time view of store operations and enabling immediate responses to in-store changes. It’s a major asset for sales staff, logistics teams and merchandising departments alike.
Total Control Over Product Displays
The system detects missing items and alerts staff when restocking is needed– reducing lost sales opportunities.
Track Product Interest and Performance
Smart Shelf monitors which items are most frequently selected helping you plan layouts and marketing efforts more effectively
Seamless System Integration
Connects with Illusion®, POS and monitoring systems– enabling centralized management of your retail space.
Security for Sensitive Items
Smart Shelf can monitor high-value goods or pharmaceuticals, that require controlled conditions.
Enhanced Customer Experience
Keeps shelves organized, well-stocked and visually appealing– leading to higher customer satisfaction and retention.
Drive Digital Transformation in Retail with Dasoft Technologies
Electronic Shelf Labels and Smart Shelf systems from Dasoft Technologies are more than just tools. They represent a new, smarter approach to sales, customer engagement and instore operations. With process automation, centralized content management and full integration with your IT ecosystem you gain a solution, that works for you– reliably, intelligently and every day.
We tailor our solutions to your sector, product range and store size. From full implementation and technical support to employee training, we provide everything you need. With our proprietary Illusion® software and years of experience, we offer the flexibility and reliability your business demands– at any scale. With Dasoft you gain:
- Complete control over pricing and product data
- Improved efficiency and visual merchandising
- Tools, that support your omnichannel strategy
- Scalable systems that grow with your business